Superpower Social

• Name: Superpower
• Alternate Names: Superpower Social, Superpower AI
• URL: https://superpower.social
• Logo: https://cdn.prod.website-files.com/689a09077ed36eb33a45ffd2/68a37ae9fcbc19b0f11abab2_Superpower%20Logo%20Black%20on%20white%20transparent.png
• Description: Superpower provides an AI-driven platform for moderating and responding to social media comments and messages. The product connects to Meta (Instagram and Facebook) to auto-hide toxic comments, draft brand-consistent replies, and surface moderation queues for human review. It serves brands, agencies, and paid-social teams aiming to protect brand safety, improve ad performance, and scale engagement workflows through automated moderation and reply suggestions.
• Organization Type: Private company
• Key People:
  • Justin Chan — Founder
  • Alan Lau — Founder
  • Riad Dajani — Founder
• Same As:
  • https://superpower.social
  • https://www.g2.com/products/superpower/reviews
  • https://www.f6s.com/company/superpower-social
• Social Handles:
  • LinkedIn:
  • Twitter:
  • YouTube:
  • Instagram:
  • Facebook:
  • TikTok:
• Industry: AI-powered social moderation
• Sector: SaaS / Marketing Technology
• Business Model: B2B SaaS

Superpower — AI Comment Moderation & Social Engagement

• Category: Moderation / Social Engagement / AI.
• Description: AI-powered platform that automatically hides toxic comments and drafts brand-consistent replies across paid and organic social on Facebook and Instagram, with human-in-the-loop review via a moderation queue. Connects to Meta ad accounts to moderate comments on ads and organic posts, trains on a brand voice for on‑brand responses, and provides analytics to track trends and engagement. Used by marketing teams, agencies, and creators to protect brand safety, improve ad performance, and scale responses.
• Key Features: Real-time AutoMod to hide harmful comments, AI-generated on-brand reply suggestions, Customizable moderation rules and brand voice training, Instagram and Facebook posts/DMs/mentions/Meta Ads support, Moderation queue and human oversight, Trends and analytics/reporting, Multi-handle support, Enhanced moderation controls, DM automation for FAQs and keyword responses.
• Integrations: Instagram, Facebook (posts, DMs, mentions), Meta Ads / Meta Business integration; (coming soon: TikTok, LinkedIn, YouTube).
• Pricing Summary: 7-day free trial; Pro $149/month (up to $100k/month ad spend, 1 handle per channel), Elite $199/month ( $100k–$500k/month ad spend, up to 5 handles per channel), Enterprise contact for custom pricing and expanded features.
• Target Audience: Marketing teams, paid/social agencies, D2C brands, enterprise social teams, creators and influencers.
• Reference URL: https://superpower.social/

Governance

• Frameworks:
• Policies: Privacy Policy, Terms & conditions
• Audits: Paid Social Comment Audit, Regular security audits, Third-party assessments

Security

• Certifications: Meta Business Partner
• Encryption (In Transit): End-to-end encryption
• Encryption (At Rest): Encrypted at rest
• Authentication: OAuth (Meta)
• Data Retention:

Localization

• Languages: English
• Regions: Canada

Summary:

• Total Citations: 6
• Description: Superpower Social appears in industry directories, software review sites, and startup listings (F6S, G2, StartupSeeker, SaaSHub, Dang.ai), cited for its AI comment-moderation and social engagement platform.

Citations:

Title: F6S — Superpower Social (company profile)

• Summary: Directory profile listing Superpower Social's overview, location, founders, and product description as an AI copilot for social community engagement.
• Type: Industry Report
• Source Name: F6S
• Date Published:
• URL: https://www.f6s.com/company/superpower-social

Title: 6 Top Influencer Marketing Companies in Toronto (includes Superpower Social)

• Summary: Market roundup page that lists Superpower Social among notable influencer/advertising technology companies in Toronto.
• Type: Industry Report
• Source Name: F6S
• Date Published: 2025-09-01
• URL: https://www.f6s.com/companies/influencer-marketing/canada/toronto/co

Title: Superpower — G2 product page & user review

• Summary: Software-review listing for Superpower with a verified user review describing the product’s impact on community management and moderation.
• Type: Customer Testimonial
• Source Name: G2
• Date Published: 2025-07-16
• URL: https://www.g2.com/sellers/superpower

Title: Superpower (Superpower Social) profile — StartupSeeker

• Summary: StartupSeeker profile summarizing Superpower Social’s product, founding year, location, and claimed performance metrics for social engagement.
• Type: Industry Report
• Source Name: StartupSeeker
• Date Published:
• URL: https://startup-seeker.com/company/superpower~social

Title: AI Social Media Moderation — SuperpowerSocial listing (Dang.ai)

• Summary: Tool directory entry describing Superpower Social’s AI moderation features, target audience, and trial availability.
• Type: Industry Report
• Source Name: Dang.ai
• Date Published:
• URL: https://dang.ai/tool/ai-moderation-for-organic-and-paid-social--superpower-social

Title: Superpower Social status & overview — SaaSHub

• Summary: Third-party status/overview page noting Superpower Social is operational and listing feature highlights and alternatives.
• Type: Industry Report
• Source Name: SaaSHub
• Date Published:
• URL: https://www.saashub.com/superpower-social-status